This week is Mental Health Awareness week in the UK. We need to raise the profile of Mental Health for the right reasons.
Commercial radio stations around the UK and BBC Radio 1, Radio 2 and 5 Live united today to broadcast a one-minute message about mental health.
A one minute message was aired simultaneously at 10.59am and featured globally famous voices talking about the stigma of mental health.
The message was to recognise Mental Health Awareness Week during the industry’s Radio Audio Week. The minute is supported by the Royal Foundation’s Heads Together campaign which launched in 2016 to change the national conversation on mental health and tackle the stigma that prevents people from getting the help they need.
Heads Together brings together The Royal Foundation and eight mental health charities including the Anna Freud Centre For Children and Families, Best Beginnings, CALM, Contact, Place 2 Be, Mind, The Mix, and Young Minds.
With over 300 stations taking part, broadcasting to one of radio’s biggest collective audiences with an average listenership of 20 million, the Mental Health Minute was led by Radiocentre and The Radio Academy. The content was created and produced by content agency Somethin’ Else.
Siobhan Kenny, Chief Executive at Radiocentre, said: “Radio is coming together in a UK first today to shine a light on the important issue of mental health. Radio is unique in being both fantastically intimate and yet part of a shared experience. As well as providing company and fun, radio can be an important lifeline for listeners. It is therefore an obvious choice for us all to come together to talk about the things that matter most in our lives.”
Let's stamp out the negativity. Let's raise awareness for Mental Health.